Case Study


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Case Study: Deflategate

In my case studies class, I learned how to critically analyze a public relations crisis and handle certain situations. Whether I'm observing a great strategy that needs some tweaks or covering a disaster, I now know what steps to take. This project evaluated the case between the New England Patriots and the NFL over the alleged deflation of footballs.

We know what the outcome of the case was, but we took every angle into consideration and clarified how the situation could have been handled differently. Both positive and negaive outcomes had their mixture of variables and criticism. Flip through our analysis to see our thoughts and what we would've done differently.